At ApexFare, we are committed to protecting the privacy and personal information of our valued users. This Privacy Policy outlines how we collect, use, and safeguard your data when you interact with our meta travel search engine and related services.
Information We Collect:
- Personal Information: When you create an account or make a booking through our platform, we may collect personal information such as your name, email address, phone number, and billing information. This information is necessary to facilitate your travel arrangements and provide you with updates and support.
- Travel Preferences: To enhance your user experience and tailor our services to your needs, we may collect information about your travel preferences, such as preferred destinations, travel dates, and accommodation types.
- Usage Data: We collect non-personal information about how you interact with our website and services, including your browsing patterns, search queries, and engagement with our platform features. This data helps us improve our functionality and provide you with a more personalized experience.
- Cookies and Tracking Technologies: We use cookies and similar tracking technologies to gather information about your browsing activities and preferences. This information helps us understand user behavior, analyze trends, and deliver relevant advertisements.
How We Use Your Information:
- Travel Booking and Support: We use your personal information to process your travel bookings, provide customer support, and communicate with you regarding your reservations and any updates or changes.
- Personalization: We analyze your travel preferences and usage data to personalize your experience on our platform, recommend relevant deals and destinations, and display tailored advertisements.
- Marketing and Advertising: With your consent, we may use your information to send you promotional offers, newsletters, and updates about our services and those of our trusted partners.
- Analytics and Improvement: We analyze usage data and feedback to improve our platform’s functionality, user experience, and overall performance.
Data Sharing and Disclosure: We do not sell, rent, or share your personal information with third parties for their marketing purposes without your explicit consent. However, we may share your information with trusted travel providers and service partners to facilitate your travel bookings and provide you with the requested services.
Additionally, we may disclose your information when required by law or to protect our legal rights, prevent fraud, or ensure the safety of our users and the public.
Data Security: We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, or misuse. These measures include encryption, access controls, and regular security audits.
Your Rights and Choices: You have the right to access, update, or delete your personal information stored in our systems. You may also opt-out of receiving marketing communications from us at any time. We provide you with the necessary tools and mechanisms to exercise these rights within your account settings or by contacting our customer support team.
Children’s Privacy: Our services are not intended for children under the age of 16. We do not knowingly collect personal information from minors without parental consent.
Updates and Changes: We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We encourage you to review this policy regularly to stay informed about how we protect your information.
If you have any questions, concerns, or requests regarding our privacy practices, please contact our Data Protection Officer at info@apexfare.com.